6 min·Updated Apr 28, 2026
How lead scoring works
Intent, timeline, budget, financing pre-qual signals. Hot threshold defaults to 85.
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Capturing, scoring, and converting leads.
Intent, timeline, budget, financing pre-qual signals. Hot threshold defaults to 85.
Slide weights for each signal. Test on historical data before saving.
UTM params, referrer matching, manual override. Multi-touch attribution available on Group.
Auto-trigger SMS or Herald outbound on configurable inactivity windows.
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